In today’s fast-paced world, distractions are everywhere— smartphones to in-car touchscreens and even Montana’s beautiful landscapes. While distracted driving is dangerous for everyone on the road, it poses an especially grave risk to vulnerable road users: pedestrians and bicyclists. These road users lack the protection of a vehicle shell and are often less visible, making vigilance from drivers not just courteous but even lifesaving.
Every year, thousands of pedestrians and bicyclists are injured or killed in traffic collisions, many involving a distracted driver. According to the National Highway Traffic Safety Administration (NHTSA), distraction-related crashes killed over 3,000 people in the U.S. in 2022. Many of these tragedies occurred at intersections, crosswalks, or on shared roads where a moment of inattention can mean the difference between life and death.
Why Pedestrians and Bicyclists Are At Greater Risk
Unlike motorists, people walking or biking are exposed directly to traffic. They rely on drivers to see them, yield the right-of-way, and avoid encroaching on sidewalks, bike lanes, and shoulders. When a driver is distracted - whether by a text, a conversation, or looking at the GPS - they’re less likely to notice a bicyclist riding beside them or a pedestrian stepping into a crosswalk.
How Drivers Can Help Keep Pedestrians and Bicyclists Safe
Driving distracted puts everyone at risk, but pedestrians and bicyclists often pay the highest price in the event of a crash. Staying attentive behind the wheel is one of the most important actions a driver can take to protect these vulnerable road users. A moment of distraction is all it takes to change a life forever. Learn more